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    Home » News » Why Kraft Heinz halted its break-up plan
    News

    Why Kraft Heinz halted its break-up plan

    James CruxBy James CruxFebruary 11, 2026Updated:February 11, 2026No Comments2 Mins Read
    The company behind Heinz ketchup and Philadelphia cream cheese announced plans to break up back in September
    Image: Unsplash
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    Warren Buffett-backed food behemoth Kraft Heinz (KHC) has pressed pause on its work to split into two separate businesses. This unexpected turn of events, twinned with a Q4 revenue miss, sent shares in the Chicago-headquartered firm 6% lower to $23.5 in pre-market trading.

    Share price: $23.5 (-6%)PE: 9.8x
    Market cap: $29.5bnYield: 6.5%

    The company behind Heinz ketchup and Philadelphia cream cheese announced plans to break up back in September.

    The restructuring would have seen the company separate its ketchup, condiments and international sauces operations from the core North American packaged foods portfolio and unwound much of a blockbuster $46 billion merger from a decade ago.

    Backed by Buffett’s Berkshire Hathaway (BRK.B), which remains Kraft Heinz’s biggest shareholder, the deal created one of the world’s biggest food companies.

    Buffett is on record as being disappointed by the recent decision to split Kraft Heinz in two, one that new CEO Steve Cahillane has now reversed.

    Fixable issues

    Cahillane says many of the company’s issues are ‘fixable and within our control’. Kraft Heinz will now focus on a return to profitable growth.

    He believes it is ‘prudent to pause work related to the separation’ and Kraft Heinz plans to invest $600 million to drive a turnaround of its US business.

    The company plans to plough the money into marketing, sales and research and development. Cahillane said the investment will also go towards ‘product superiority and select pricing’.

    Gloomy guidance

    Q4 sales fell 3.4% to a worse than feared $6.4 billion at Kraft Heinz, while gross margin decreased 130 basis points to 33.1%.

    However, the 20.2% drop in adjusted EPS (earnings per share) to $0.67 proved better than expected.

    Kraft Heinz reported a bumper $4.7bn operating loss for FY25, primarily due to non-cash impairments totalling $9.3bn. The food and drink giant also issued a downbeat forecast for FY26, guiding for a dip in organic sales of between 1.5% to 3.5%.

    Read the press release here: https://ir.kraftheinzcompany.com/news-events/press-releases

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    Disclaimer: This content is for information only and is not investment advice. Always do your own research before investing. Click here to see full disclaimer.
    Berkshire Hathaway consumer KHC Kraft Heinz organic growth Warren Buffett
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    James Crux
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    James Crux writes extensively about funds and investment trusts and also specialises in retail, food and beverage sector stocks. He has spent 25 years working in the industry and was named Best Financial Consumer Journalist at the AIC Media Awards 2024 and 2025 for his work at Shares magazine (owned by AJ Bell). Before that, he was the editor of Growth Company Investor and a writer for investment and business titles What Investment and Business XL. James is a long-suffering West Ham supporter and a big fan of The Sopranos.

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